Event Registration

Story-Driven Digital Marketing - Session 1 "What is a 'Feature Story?'"

Date & Time

Nov 15, 2022
8:00am - 9:00am

Location

Oshkosh Chamber of Commerce
120 Jackson Street
Oshkosh, WI 549014714

Information & Pricing

A 3-part series presented by Michael Raymond, Imagine Road Productions

 

Session 1 (1 hr.): Introduction. Brainstorming. What is a 'Feature Story’? Outlining and Storyboarding.

In this first session, we will cover the specifics of what the types of ‘Feature Stories’ are, and how each can be used in our digital marketing campaigns. Individually, participants will determine which type of ‘Feature Story’ they could most use. Then, we’ll discuss outlining and storyboarding using a suitable example that illustrates the key points.

Homework for next session: Create an outline of your ‘Feature Story’ using the principles we covered.

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Member Price: $0.00

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